Challenge: Give a boutique brand a big-name feel

There’s nothing like a new look to give you the confidence to promote your brand.

Take our client Asset Finance Legal Counsel, a boutique aviation law firm operating out of Chicago, Illinois. AFLC goes toe-to-toe with some fierce, big-name competitors, and the rapidly growing firm needed a new, professional website to attract new clients.

Selecting the right imagery is critically important to the look and feel of a website. As a rule of thumb, users should know exactly what the website offers within 3 seconds of landing on the page – otherwise, they lose interest.

Enter big, sweeping images of aircraft to guide users immediately to the firm’s areas of excellence and expertise. Meanwhile, using low-cost image purchase companies such as Unsplash kept this cost-conscious firm ballin’ on a budget.

AFLC launched their new website just before attending their biggest conference of the year – ABC conference. The AFLC team was able to attract several new clients by networking and sending potential clients to a slick new website that showcases their expertise.

Signing on the dotted line never felt so good.

If you’re afraid to send potential customers to your website, then consider contacting us for a quote on a new website. We work with a small team of professionals completely dedicated to helping your company look fantastic.